Modern Masculinity – The Mercedes-Benz Collection |
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The extraordinary collection for Mercedes-Benz completes the premium portfolio of Rodenstock starting in autumn/winter 2010. Rodenstock with its more than 130 years of experience and the associated know-how in the fields of lenses and frames, and Mercedes-Benz as one of the best-known brands worldwide, complement each other perfectly. |
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The new Mercedes-Benz models are very convincing with elegant sportiness as well as design and functional quality at the highest level. The different product lines address different brand-aware groups of buyers. The spectacles from Mercedes-Benz will be available worldwide from specialised opticians as of autumn/winter 2010. A special collection with Asian Fit has been created which is available in the Asian markets. |
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